wordsandideas3Nov 8, 20222 min readA Copywriter’s Niche - Storytelling to Build Customer RelationshipsAs a freelance copywriter there is always a pressure to niche. A copywriter can choose to niche by industry type and become a specialist...
lianemorrisMay 12, 20223 min readBoundaries and Balance as a FreelancerIn the spirit of change and improvement I made two big decisions about my working life this year (and it’s only May!) - I quit something...
lianemorrisMar 3, 20223 min readBlog Topics Made Easy - A Real Life ExampleEvery business owner knows that blogging is an essential component of digital marketing. In my previous blog post To Blog or Not to Blog?...
lianemorrisSep 13, 20214 min readA Copywriter’s Seven Step Process to Blog Writing There are loads of tips on how to write a blog on the internet. A quick google search will deliver more advice than you know what to do...
lianemorrisAug 9, 20214 min readThe Copywriting Process – What to Expect from your CopywriterIn my last blog I wrote about why blogging is important to your communications and marketing strategy. Quick summary: Blogging builds...