A Copywriter’s Niche - Storytelling to Build Customer Relationships
As a freelance copywriter there is always a pressure to niche. A copywriter can choose to niche by industry type and become a specialist...
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lianemorris
May 12, 20223 min read
Boundaries and Balance as a Freelancer
In the spirit of change and improvement I made two big decisions about my working life this year (and it’s only May!) - I quit something...
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lianemorris
Mar 3, 20223 min read
Blog Topics Made Easy - A Real Life Example
Every business owner knows that blogging is an essential component of digital marketing. In my previous blog post To Blog or Not to Blog?...
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lianemorris
Jan 14, 20224 min read
Changing Habits – 4 Lessons for Creating Personal Change
It’s that time of the year when we look forward and think about what we’d like to achieve in the year ahead. Most often, reaching goals...
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lianemorris
Sep 13, 20214 min read
A Copywriter’s Seven Step Process to Blog Writing
There are loads of tips on how to write a blog on the internet. A quick google search will deliver more advice than you know what to do...
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lianemorris
Aug 9, 20214 min read
The Copywriting Process – What to Expect from your Copywriter
In my last blog I wrote about why blogging is important to your communications and marketing strategy. Quick summary: Blogging builds...
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lianemorris
Jul 28, 20213 min read
To Blog or Not to Blog?
SHOULD YOU BE BLOGGING ON YOUR BUSINESS SITE? Short answer is YES! Many businesses today, make the mistake of concentrating all their...
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